Tuesday, April 14, 2020
Email What is the Best Way to Sign One
Email What is the Best Way to Sign One Chances are, the amount of thought you put into firing off an email is minimal at best. And for good reason: Youâre a valuable employee in a competitive market, baby. Youâve got bigger fish to fry. But every so often, something throws you off your game. Thereâs a lunch invitation that needs a tactful workaround, or a high-stakes strategy that needs some rejiggering. Maybe you want to ask your boss for a day off, or a coworker to rethink their happy hour invite list. Next thing you know, youâve devoted a chunk of your workday to crafting the perfect email, and agonizing over every word. By the time you get to the signature, separating your âbestsâ from your âkind regardsâ is usually an afterthought. But is there a right way to end an email? Turns out, there totally is. And itâs how you should sign every email, experts say. Just write âthanks.â The logic is simple. âThanksâ doesnât come across as stiff, or cloying. Itâs appropriate for practically every type of exchange â" you can use it to end a note to any level, department, or role at your company. And, importantly, itâs more likely to get a response than any other kind of signature. Earlier this year, email scheduling app Boomerang analyzed more 350,000 email threads to see which âclosingsâ got the best response rates. Sign offs that included some variation of âthanksâ got a response 62% of the time, compared to a 46% for emails that lacked âthankfulâ closings. âClosing an email with gratitude is a good bet, especially when you are requesting information or hoping to get someone to respond to your email,â says Brendan Greenley, a data scientist at Boomerang. âThese âthankfulâ email sign-offs even outperformed tried and true closings like âbestâ and âregardsâ.â Of all the closings in Boomerangâs survey, âthanks in advanceâ got the best response rate (65.7%) followed by âthanks,â (63%), and âthank you,â (57.9%). âBestâ â" a controversial email closing for years now â" had the lowest average response rate (51.2%) of all the closings Boomerang studied. But itâs hard to tell exactly why. Greenley cites previous research that found expressing gratitude increases the likelihood of receiving a positive response as one theory to why other closings fared better. Yet, experts agree itâs in bad form. âStriking the right tone in your email sign off is important because itâs the last thing a person reads, and it seals the tone of whatever youâve sent,â says Brie Reynolds, a career specialist at FlexJobs. âIâd recommend staying away from âbest.â Iâve heard a number of people comment that it sounds a bit cold or rushed.â Down the line, as companies increase their reliance on instant messaging services like Slack to kill internal email, this will become less of a debate. For now, though, email etiquette is still relevant. And âthanksâ is the clear winner. âIt works for most situations,â says career consultant Denise Dudley. âEven if youâre unhappy with the person youâre writing to, youâre still thankful that theyâre willing to listenâ"or at least thatâs what the âthanksâ implies.â
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